Digital Campaign Manager

Purpose of the Role

To understand and facilitate the customer acquisition and retention touch points.

Key Responsibilities
Understand, strategize, implement and manage digital acquisition platforms i.e. Google Ads, Facebook Manager.

Personal Characteristics:
Passion for Innovation, Creativity and Business
Forward thinking.
Commercially focused.
Leadership style inspirational with a balance of strategic skills and strong ‘people’ orientation
Well rounded, resilient and self-aware individual who is open to change and personal development
Entrepreneurial, free thinker who will challenge the status quo and push boundaries.
Must have the capacity to grow their strategic ability
Confident – someone who is able to hold their own with shareholders and be resilient in a demanding environment.
Hands-on approach

Knowledge and Experience:
5-7 years Digital acquisition strategy and management.
5-7 years Analytical Experience
Solid understanding of UX and UI and how it impacts Customer journey.
Understand fundamentals of conversion rate optimization.

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